I’m Sayward McCullough, a Business Management major at Appalachian State with a minor in Behavioral Economics. I’m passionate about building efficient, people-centered businesses where smart strategy meets bold creativity.

I’ve worked in operations, marketing, and logistics—and I bring a uniquely well-rounded approach to every team I join. Whether I’m managing events, optimizing a website, or supporting a renovation project, I lead with empathy, organization, and action.